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Remember when casual Friday became a thing? It was after New Kids on the Block, but before we were Livin’ La Vida Loca. Back then, a business could bump internal stock with Hawaiian shirt day.
Thankfully, we’ve all grown up a bit.
In 2017, workplace engagement is less about dress code and more focused on topics swinging from flexible hours to saving the planet. It’s about how people feel about what they do, where they do it, and who they do it with. It’s called culture, and it’s a big deal.
And guess what, boss: great culture is what the workforce wants. About 67-percent of CEOs predict that in five years, workplace talent will focus more on corporate culture and values than they do on pay. Hiring is expensive; firing can be more. Retention is a huge priority, and smart companies are moving forward culture-first.
So if culture is king (it is) and employees crave it (they do), what next? Here are three starter steps to building a positive culture that heroes your businesses and keeps the good ones around.
Adopt a cause.
What does your company stand for? Are you all about your customers? Do you support charities? Write down what you care about. Developing a set of corporate values elevates your brand story, and employees who share these ideals are likely to work harder and longer for you.
Show the love.
Studies show millennials are willing to give up, on average, $7600 in salary every year in favor of a genuinely awesome work environment. It means environments that support a variety of work styles, serve great coffee, and invest in beautiful, functional spaces are winning. Big time.
Save the planet.
“Going green” isn’t a movement anymore; it’s table stakes. More than 90,000 business spaces globally have some level of LEED certification. Even if you’re not going for LEED gold, you can use energy-saving products, beef up office recycling, and eliminate purchases that come in crazy-level packaging.
There are tomes on the subject of culture building, of course. One of our favorites? “Change Your Space, Change Your Culture.” You can read excerpts on Amazon. Or visit one of our four showrooms to see it in action. It will be fun. We promise.